How the Cereal Industry Won Breakfast

Nutritionist Marion Nestle and former Kellogg executive Lisa Sutherland discuss their book, 'Sugar Coated.' The work examines how the cereal industry marketed sugary products as healthy options to consumers. It explores the forces that shaped cereal's status as a staple American breakfast food.
Sugary cereals have long been sold as a healthy choice. How did we get there? On this episode, nutritionist Marion Nestle, and former Kellogg Company executive Lisa Sutherland discuss their new book, “Sugar Coated: Unboxing the Hidden Forces Shaping America’s Favorite Breakfast Food.”
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