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POLITICSTechCrunch·3h ago

It’s not AI anymore, it’s ‘super intelligence’ (according to the White House)

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President Trump signed an executive order rebranding AI as "super intelligence" and secured a "morally binding" safety pledge from major tech CEOs. Meanwhile, companies like Meta and OpenAI are adjusting their branding strategies.

This week, the White House got nearly every major tech CEO in one room — Zuckerberg, Bezos, Musk, and Anthropic’s Dario Amodei among them — to sign an AI safety pledge that President Donald Trump called “morally binding.” Trump also signed an executive order officially rebranding AI as “super intelligence,” and meanwhile, Meta and OpenAI are putting friendlier faces on their AI products, even as the biggest money […]

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