Apple’s new CEO could change when it launches phones and laptops
Apple's new CEO, John Ternus, is reportedly considering a shift in the company's product launch strategy. Plans may involve moving away from the traditional fall and spring event schedule in favor of more frequent product announcements.
John Ternus, Apple's new CEO, wants Apple to launch products more often than its usual splashy moments in the fall and the spring, according to a Bloomberg report detailing some of Ternus's initial plans for the company. Apple regularly holds iPhone launch events in September and often announces products later in the year and in […]
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