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CULTUREBloomberg Markets·8h ago

Birding Apps Bring More People Into the Wild

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Birding apps like Merlin are making the hobby more accessible to new participants by simplifying the identification process.

On Bloomberg This Weekend, writer and photographer Alexandra Marvar explains how apps such as Merlin are making birding easier and more accessible, helping draw new people to a hobby that offers an escape into nature. Speaking with hosts David Gura and Christina Ruffini, Marvar also explores whether technology can remove some of the challenge, learning and satisfaction that traditionally come with identifying birds. (Source: Bloomberg)

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